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One of the oldest incenses in the world. Rosemary's sharp, bright smoke clears a space before ritual and has stood in for frankincense for centuries.
Rosemary, Salvia rosmarinus, formerly known as Rosmarinus officinalis, is a Mediterranean evergreen of the mint family whose needles carry a piercing, resinous scent. Scott Cunningham calls it one of the oldest incenses, generally used as a substitute for frankincense, and notes that when burned it emits powerful cleansing and purifying vibrations, ridding a place of negativity, especially before magical work.
Safety
Use only for ritual or decorative purposes. Do not ingest. Burn with ventilation and never leave smouldering herbs unattended.
Our sage and botanicals are farm-grown or sustainably harvested, never wild-poached, and we ask every supplier to show us how. Read our Sage Sourcing Promise.
Ships from Thousand Oaks, CA. Free shipping to the contiguous U.S.
Meaning, uses, origins and care, in full.
Read the Rosemary guide →Guide last updated October 7, 2026